The client needed to build an email list to generate more qualified leads for their digital products.
The Plan:
I created a landing page and lead magnet based on solving ONE key issue experienced by the target audience: the stress of creating a content plan. I created a content planning workbook as the lead magnet to drive increased subscriber rates.
The Tools:
Canva + Kit Email Marketing Platform
The Results:
Within one week, the client collected 144 new subscribers.
